HOW MAGICAL WAS THE SUMMER FLEET 2019?
NMB's multimodal mobility campaign: a simple snap of fingers was enough to conjure up the right vehicle for the right occasion! ;-)
THE SET-UP
HOW TO PARTICIPATE
The registration for the SUMMER FLEET 2019 is closed. Car owners from Berlin’s Charlottenburg-Wilmersdorf district signed up through our online form to take part in the initiative.
Participants did get by for a month without their own car. Alternatively, they moved across town with a variety of vehicles to suit the moment and their individual moods.
PREREQUISITES
Participants that were selected to take part in the SUMMER FLEET 2019, handed in:
- their car keys
- a photo of the mileage of their cars
- the filled out online questionnaire of the Technical University Berlin (TU Berlin)
At this point their mobility month began. Participants could choose whether to start in June, July, August or September 2019.
FREE CHOICE
Enjoy Berlin’s extensive mobility offer!
In most cases you can find the next sharing vehicle simply by snapping your fingers.
A comprehensive voucher booklet for 21 mobility providers was offered, so that participants could get the most out of multimodal mobility in Berlin without making use of their own cars.
THE SUMMER FLEET 2019 SUCCESS STORY
53
participants
courageously started the SUMMER FLEET 2019 journey.
42
participants
successfully got by for a month or longer without their own car.
41
participants
completed the post-campaign SUMMER FLEET survey.
THE SUMMER FLEET 2019 CLOSING EVENT
A GREAT NUMBER OF PARTICIPANTS GOT RID OF THEIR CARS!
6 months after the campaign…
12 participants got rid of their cars during or within the first 6 months after the SUMMER FLEET 2019 campaign.
Whether for environmental reasons, the age of the vehicles or the expiry of the leasing contract – the motives for this decision were many and varied.
2 vehicles were passed on to family members. 3 participants are currently selling their vehicles on the used-car market.
WHO WERE THE PARTICIPANTS?
53 car owners joined the SUMMER FLEET between June and September 2019 and 42 successfully completed the campaign. We asked the participants to provide us with information about their mobility behavior, expectations and experiences before and after their mobility month. In the online surveys they expressed their basic mobility
preferences and commented on their mostly positive experiences during the SUMMER FLEET 2019. Detailed results will be made available soon in a scientific publication of the Center for Technology and Society (ZTG) of the Technical University (TU) Berlin.
WHO WERE THE PARTICIPANTS?
53 car owners joined the SUMMER FLEET between June and September 2019 and 42 successfully completed the campaign. We asked the participants to provide us with information about their mobility behavior, expectations and experiences before and after their mobility month.
In the online surveys they expressed their basic mobility preferences and commented on their mostly positive experiences during the SUMMER FLEET 2019. Detailed results will be made available soon in a scientific publication of the Center for Technology and Society (ZTG) of the Technical University (TU) Berlin.
